Strategic entrepreneurship

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Strategic entrepreneurship

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.

The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students’ learning and lecturers’ course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.

Pernyataan Tanggungjawab

Pengarang

Wickham, Philip A. - Personal Name

Edisi

Fourth

No. Panggil

658.4 Wic s

ISBN/ISSN

978-0-273-70642-7

Subyek

Entrepreneurship.Strategic planning

Klasifikasi

658.4

Judul Seri

GMD

Text

Bahasa

Inggris

Penerbit

Prentice Hall

Tahun Terbit

2006

Tempat Terbit

Deskripsi Fisik

xxxiv, 613 hlm, ilus, index, 24,5 cm

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