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The new competitiveness: in design and construction
- Bagikan:
"What is it that keeps professionals in the AEC industry up at nightif it is not their ability to design and build good buildings? It'stheir never-ending search for a competitive advantage - theirability, on a daily basis, to effectively compete for new work. Themain concern of the millions of companies, large and small, engagedin creating the built environment across the world is theircapacity to not only survive, but to also thrive, at a time whenthe global economy is dauntingly complex, constantly changing, andoverwhelmingly competitive.
Drawing on a three-year research project conducted by the RiceUniversity Building Institute, Joe M. Powell incorporates theexperience and wisdom of over 80 international marketleaders.
This book answers the following two questions:
1. What are the critical performance characteristics of the world'smost competitive companies?
2. What will be required to join the next generation of globalmarket leaders?
Order your copy today and discover the answers."
Joe M. Powell - Personal Name
658.5 Pow t
978-0-470-06560-0
658.5
Textbook
Inggris
John Wiley & Sons
2008
xiv, 202 hal, ilus, index, 25 cm
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