Kansei/affective engineering

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Kansei/affective engineering

A guided tour through the each stages of process, Kansei/Affective Engineering explores how to apply Kansei/Affective Engineering. It describes the psychological survey and psycho-physiological measurement of consumer feelings and the multivariate statistical analysis of this survey data, including rough set models. Since soft computing technology is very useful from the viewpoint of product design, the author details the Expert system, neural networks, GA, and other relevant methods to support the designer's decision or the customer's choice. The text includes applied examples in areas such as automotive, home electrics, appliances, cosmetics, packaging, and e-commerce business.

Pernyataan Tanggungjawab

Pengarang

Nagamachi, Mitsuo - Personal Name

Edisi

No. Panggil

658.575 Nag k

ISBN/ISSN

97888-1-433398-2133-

Subyek

Klasifikasi

658.575

Judul Seri

GMD

Text

Bahasa

Inggris

Penerbit

CRC Press

Tahun Terbit

2011

Tempat Terbit

Boca Raton, Florida

Deskripsi Fisik

vii,319 hal,ilus,index,23,5cm

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